Great Human Resource Questions to Kickstart Your Recruitment Experience

When seeking for a tow truck or any other job, you can often expect to speak with a human resource profession before moving into interviews with employees within the department for which you are applying. It is important you prepare well for your human resource interviews. In most times, a company decides to use their human resource department to screen candidates and make decision on which candidates are most qualified to move forward in the interview process.  A human resource professional will have different goals when it comes to interviewing that what a direct hiring manager can do. While a hiring manager will ask questions that are specific to a role one is interested in, a human resource professional is interested in gaining broader insights in regards to culture fit and whether you demonstrate company values.

Human Resource Round Interview

A HR round is an interview that is typically conducted by a human resource generalist at the beginning of the hiring process. HR interviewer will want to find out general information about your previous roles, any core qualifications, key strengths and weaknesses as well as salary expectations. It can be easy to underestimate HR interviews in comparison to interviews with a potential manager. There are also other misconceptions that HR round is only for formality purposes. However, the truth is that this interview is very crucial when it comes to hiring process. It gives a good chance to establish a positive first impression. The HR contact will decide whether you get to move forward or not.

Probable questions that come up include the following;

Tell me about yourself

This is one of the most traditional questions you will get. It is a helpful question for human resource professionals to get a sense of how this conversation will go, and which direction they should steer future questions. Ultimately, you will want to be be prepared to describe all your past roles and, in those roles, demonstrate your strengths, weaknesses and areas you are looking forward to improve. You will also need to say what you want in a company and what your expectations look like.

Why are you interested in this position?

This is a critical question and an indicator on why you are interested in the company you are applying. When giving out your answer, you will want to mention all specific qualifications you have to the role and demonstrate how those qualifications align with your strengths. Additionally, it is important you mention how you can help drive results to your team. You need to be as specific as possible. You have to mention how your interests in the industry are, your prior experience and your interests to the company you will be joining. You need to bring in information about the company culture into your answer. Express enthusiasm for the company and its offerings.

If asked why you are leaving your current job, state that fact that you are getting an opportunity to outline positive benefits you hope to gain by transitioning into a new role. Never talk anything negative about your current position as it might limit your chances of getting a new job





What to Consider When Creating a Marketing Strategy

From a general perspective, the goals of any tow truck business marketing can be broken down into five main areas, which include; raising brand awareness, generating high quality leads, to grow and maintain thought leadership, to increase customer value and to empower teams to become brand ambassadors. These are the key areas for which marketing finds itself responsible and will have a big influence on the ability of a company to acquire and retain its customers. This short guide explores the five major goals you need to consider when creating and implementing a marketing strategy. Let’s have a deeper look about the same.

To increase brand awareness

Any company will always have a market to conquer, a product that needs launch, among others. Whichever the goal is, the fundamentals will require an increase in awareness of your brand so that your company is always on the first list when people are looking for something. Every brand will always have a personality and a human voice that is shaped by the tone you strike and the platform you are using to advance what you are selling. If you goal is to raise brand awareness, you need to figure out what that personality is and how the voice sounds. When it comes to creating a strategy around your goal, you need to consider the kinds of places where your target buyers are mostly found. Take time to create content that targets the places they are mostly found.

Generating high quality leads

Your sales department will need a consistent stream of leads to nurture so as to turn them into new customers. You will not be the only source of leads but your colleagues in sales will depend on you to generate high quality leads that can be converted into customers. Part of the whole process will involve monitoring your marketing qualified lead. It is very important to keep a track record of the leads that both qualify as well as those that don’t. You need to analyze trends across the leads who eventually turn into customers. Create goals and custom reports and customize your dashboards as required.

Grow and maintain thought leadership

It doesn’t matter what industry you find yourself in, but whichever you are in, you must show others why you are a leader. Thought leadership so about consumer recognizing your brand and the people within your business as among the most trusted in the industry. On the other hand, brand awareness is more about ensuring your brand is heard, seen as well as being recognized. There are different ways to develop and maintain thought leadership. One of those methods is by publishing and sharing content that inspires your audience and speaks to their pain points.

You also need to come up with a way of measuring thought leadership. It can be easy to measure the success of your individual campaign related to thought leadership. If you have published thought leadership content on guest blogs, you can measure the traffic your website achieves from that post. If you are hosting an event, you can include CTAs at the end.